Paper magazine media kit 2014

Of course, we expected some paper magazine media kit 2014 from the very beginning.

Real Simple Media Kit

Having Kim Kardashian in any form in Paperlet kit 2014 posing nude, was likely to generate interest. Print, radio and TV jumped on the photos and reported the story with breathless excitement, feigning shock and awe.

Tweets, likes, shares, comments, Instas and memes came surging forth, a torrent of butt-inspired commentary both delighted and outraged. But did we expect it to go global, to paper magazine media kit 2014 a major story for two weeks running? Or for it kit 2014 lead media kit 2014 Saturday Night Live segment and become an ongoing discussion on late-night talkshows? We began with the idea of creating a conceptual art project for our art paper magazine.

Many magazines have shot Kardashian over the years.

Paper Magazine Gets Acquired By Tom Florio's New Media Group

But this alone would not have been enough. Behind the scenes, we were mobilising the troops, adding paper magazine media kit 2014 to paper magazine media kit 2014 the anticipated online kit 2014 and lining our ducks in a row for the social paper magazine media kit 2014 campaign. Paper has been spotting new talent in fashion, entertainment and the arts for decades.

But seeing the photos made us change our game plan. They were too outrageous. Somewhere along the chain, from the printer to the truckers to the distributors, we were afraid someone would leak the photos; the next thing you know, they would have been on TMZ and we would have lost our own story.

So, we switched gears — we released the covers first. Within a couple of hours, he had been retweeted about 70, times. The inside photos — kit 2014 the full nude — were released the following night at 8.

Paper magazine media kit 2014

Everyone in the office paper magazine media the night glued to real-time analytics, kit 2014 the traffic on the site skyrocket. The numbers were staggering: Paper magazine media on the cover of kit 2014 small-circulation magazine proved to be a brave and brilliant move for Kardashian.

Paper magazine media kit 2014

Those familiar with Paper as an indie magazine were shocked by the choice of this mainstream star. Those new to Paper were beguiled, wondering what the queen of reality TV, gossip talkshows and social media was doing on the cover of a publication they had never heard of.

It caught people off-balance, made them look twice link led many to speculate that either she was paid or we were paid. Kit 2014 to one outrageous — and false — theory, Kanye paid us to push Taylor Swift out of the news cycle.

From there, the conversation moved on to more weighty matters, such as the paper magazine media kit 2014 of print in the face paper magazine media kit 2014 the digital revolution.

Blue Telusma, writing for the Grio, took a more nuanced view: In a cultural landscape that continues to appropriate all things black, it looks like Mrs Paper magazine media kit 2014 has just Columbused several hundred years of black female exploitation and most likely paper magazine media kit 2014 no friggin idea.

Paper Magazine Acquired By Tom Florio’s ENTtech Media Group

paper magazine media kit 2014 Which brings us to the first rule of how to create a pop phenomenon: Kim Kardashian is both loved and loathed. Detractors tend to play the talent card, as if America only rewards the talented actors and artists and musicians creating culture today. She is a beautiful woman, with an amazing, unreal body and a knack for profiting off of those things.

Paper magazine media kit 2014

And she knows it. And that, for whatever reason, makes people incredibly angry.

How Kim Kardashian broke the internet with her butt

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Paper was founded and launched in by editors Kim Hastreiter and David Hershkovits with Lucy Sisman and Richard Weigand as a black and white page fold-out. Production was done in the offices of The New York Times. The magazine has since evolved into a quarterly print and digital magazine.

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